Environmental awareness, behavior and knowledge: an analysis with law school students.

Abstract

Environmental awareness and the consequent search for environmentally less impacting products have been consolidated in recent years. Personal and environmental influences influence people's environmental behavior, including environmental education. It is essential to identify how knowledge about environmental issues can be considered an indicator of conscious consumer action. Therefore, there is nothing better than focusing these studies on future opinion makers, university students. The objective of this research was to analyze the awareness and consumption habits of law students, before and after taking a course with environmental content, using a scale validated to the Brazilian context of Ecologically Conscious Consumer Behavior (ECCB) developed by Roberts (1996). ). Thus, a quantitative research was carried out through a Survey with university students of the Law course. The sample consisted of 350 respondents and the analyzes were performed using the RStudio Team software (2015). The results indicate differences in environmental behavior between the groups of students who took a course with environmental content and those who did not, however differences in environmental awareness were not identified, suggesting that there is a positive influence of environmental courses on the purchasing behavior of university students.